Tai was a founding member of the Atlanta-based band Third Day. He led all of the band’s business initiatives since the band’s inception. Additionally, Tai designed the merchandise, live stage production, ticketing models, marketing plans and online platforms for the band. From its humble beginnings, the band grew into a worldwide entertainment brand with loyal followers all over the world. Despite operating in an industry with declining year-to-year revenues, Tai built sustained growth for Third Day by focusing on building “fans for life,” rather than just focusing on new customer acquisition. Subsequently, the band saw consistent growth despite declining album sales throughout the industry.
Tai blogs regularly on LinkedIn and taispeak.com, where he translates his fan-building experience from music to the larger business world. He is a regular speaker at business, civic, and religious events. He is also a regular guest lecturer for Kennesaw State University’s Music and Entertainment Business program.
Tai earned his B.S. in Marketing from Grand Canyon University online while conducting full-time international touring.
Tai Anderson served as the Director of Partner Development for Leadercast where he builds leaders worth following by maximizing partner engagement with a rabid tribe of motivated leaders.
Tai is the Marketing Director for Supreme Lending Southeast, where he helps customers realize the American Dream of home ownership.
4 X Grammy Award Winner
American Music Award 2011
32 GMA Dove Awards
30 # 1 Radio Singles
8 Million + Albums sold
Georgia Music Hall of Fame Inductee 2011
Numerous songwriting awards
President of the Atlanta Chapter of the Recording Academy (Grammys)
Board Member for YMCA Camp High Harbour
USA Football Player Safety Coach for Roswell Area Park
Co-President of the Roswell Takedown Club (Wrestling Booster)